2)- How effective is the combination of your main product and ancillary text and advertisement

My music video and ancilary product were heavily influenced by Estelle , her style and image.
When creating my ancillary product I researched ideas for front covers , many covers relating to the RnB genre had meduim to close up images of the artist, i feel this is important as it is crucial for the target audienct it's appealing to , to able to see the artist's face clearly. I chose the colours Fushia , Black, white and Grey/Silver as i am appealing to females from the age of 17 to late 20 fushia being a very vibrant and eye catching colour makes it stand out. Using a curly font will also make it more interesting to read as a plain font looks boring.
The use of Close ups are shown throughout the video and ancillary product as it is important to always engage with the audience this  is a clear visual link, as most of the shots are from long shots to close ups one of them being on the front cover of my digipak and advertisement.

Our Artist- Indiya relies on her fan base for when creating my digipak it was important that i wrote a web address as it is vital for fans to get in contact with the artistst and find out all the latest information that could  include, what song she is going to record next and who she is collabrating with. This links to the advertisement as there are two web addresses (Indiyamusic) being a music site where your able to see old and latest tunes and also where your able to download her songs, here she gives her views on why she sings the songs she writes and also her reasons for writing them.

The digipak and advertisement work well together as they share similar fonts but both have the same picture on the front they also have the same design on the background showing the audince this is a clear visual link between the ancillary product.

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